Congratulations on your decision to crowdfund for your project through ProjectWHOI!

Instructions for submitting a ProjectWHOI application:

Do not use the browser buttons to complete the application — you will lose your work. Use the "next" and "back" buttons at the bottom of the page to navigate.

Eligibility: ProjectWHOI is open to all WHOI employees and students. All applications must be approved by the Executive Vice President and Director of Research before the applicant can start a crowdfunding page on ProjectWHOI. Project managers will only be allowed one project per quarter.

Deadlines: Applications will be accepted and approved quarterly on a first-come, first-served basis. ProjectWHOI will host no more than five projects per quarter.

1st quarter: Jan. 1 — March 31       2nd quarter: April 1 — June 30
3rd quarter: July 1 — Sept. 30         4th quarter: Oct. 1 — Dec. 31

Projects submitted with fewer than 30 days left in a quarter will be considered for the next quarter.

Registration: Each applicant must provide relevant personal information and create a login on ProjectWHOI.

Crowdfunding goal: Applicants can choose a financial goal between $1,000 (minimum) and $20,000 (maximum).

Campaign duration: Approved applicants may choose a 30-day or 60-day campaign.

Application: Applicants should complete the application with a general, non-scientific audience in mind.


  • Project Title: Provide a title no longer than 10 words.
  • Project Description: In 3-4 paragraphs, describe your project and why you think crowdfunding will help you reach your goals.
    • Your project using simple, clear language.
    • Scientific impact and/or benefit to society.
    • Your crowdfunding goal and how the money will be used.
  • Other material:
    If your crowdfunding project is approved, you will need the following content to launch your personal ProjectWHOI fundraising page:
    • Bio about yourself and, if applicable, your team, no longer than 1 paragraph
    • Multimedia: 1-3 minute video and photos/graphics are encouraged for approved projects

Good luck!



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About your Project

Project Title

Use simple, clear language geared to a non-scientific audience.



Project Description:

Note: This part is broken down into short sections to help you think about questions your potential donors may ask about your crowdfunding project. Imagine you're presenting this to a good friend or neighbor who knows little about science. The goal is to convince that person that your project is worthy of making a donation. Briefly answer each question with clear, simple language.

The Issue: What question or problem are you trying to answer or solve? Consider addressing the following: How does your research expand the frontiers of knowledge, fill knowledge gaps or address road blocks in your field?



The Solution: How will you address or solve this problem or issue?
Consider addressing the following: How is your approach or technique new, innovative, or forward thinking?



The Impact: How will your project advance basic science, or impact society and/or the natural environment?



The Ask: How much money do you need and what will you spend it on? Include a call to action.



Question - Required - Campaign Duration: Select either 30 days or 60 days

Question - Required - Select the quarter in which you would like to start:


Spreading the word about your project:


What specific audiences or groups will be most interested in supporting your project beyond your immediate network of family, friends and colleagues?







While videos are not required, we highly recommend that you produce a 1-3 minute video explaining your campaign and why you are crowdfunding. Campaigns that feature videos are more effective than those that only use a photo.

Question - Not Required - If your project is approved, will you feature a video?

Question - Not Required - Will you ask others to fundraise on your behalf?




Thank You

Once completed, your application will be forwarded to the Executive Vice President and Director of Research for approval. You will receive an email response notifying you if your project has been approved or denied within 14 business days.

  • If your crowdfunding project is approved, you will receive an email with your username and password to access your personal crowdfunding page on ProjectWHOI.
  • If your project is denied, you will receive suggestions for how to resubmit your application at a later date if you choose.

Questions about the application? Contact

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